Using petroleum jelly and coal dust, Eugène Rimmel invented the first commercially available mascara in 1872. Of course, this original formula has been written and re-written many times, but no matter the ingredients, women have been using mascara to lengthen and fill out their lashes for decades on decades.   Today, mascara is still overwhelmingly a makeup industry standard, however with the innovations in the lash community, lash lifting, and tinting is becoming more and more sought after as procedure that eliminates the need for daily mascara application.   Why are lash lifts and tints taking the place of...

We live in a time where possibilities are endless, opportunities are plenteous, and career options range across all industries and specializations. The saying “the world is yours” has never been truer than it is today. And despite the many challenging circumstances we’ve endured this year since the onset of COVID-19, I still firmly believe that if you set your mind to learn, and you have a clear focus, you can succeed and thrive, even in adversity.   When I began my personal learning journey in permanent makeup, the world was a very different place from what we are seeing today....

  How are you all doing? Above all we hope you are in good health, both in body and in mind. We have found ourselves in some very interesting times, haven’t we? Times that are testing our patience. Testing our finances. Testing our health. Testing our values. Testing our creativity. It all just feels like one big test. As we enter our fourth week in quarantine, a lot of business owners are wondering: What is the best way for me to communicate with my clients and customers, in a time of so much uncertainty, fear, and doubt? It can be...

 The story of permanent makeup is deeply rooted in Micro’s own story. PMU is the heart of our business and what we do. Many of you don’t know exactly what Micro does and how we got here.   From bamboos to blenders to breaking the rules, we’re sharing six defining Micro Moments with you from the past four decades, and how far we’ve come with our historic place in the industry.   From Sticks to Strokes:   Imagine if you had to tattoo somebody’s face using needles threaded to a bamboo stick (sounds crazy, right?!) This is how our founder,...

 Due to the lack of legislation, unfortunately there is a plethora of untrained and improperly trained individuals offering substandard work across the beauty industry. These graduates have been mass-produced through fast-track courses that offer convenience over quality education. The integrity of the permanent makeup industry is compromised when financially-driven institutions, trainers, and individuals choose convenience over professionalism.   The most frequent correctional issues in the industry are due to a misuse of pigments through a lack of understanding when it comes to color management. For example, when you implant dark brown pigment with cool undertones into a cool skin tone...